Monday, May 20, 2013

Spring Trends for 2013


With the first month of the year now under our belts and, it seems only natural that we look towards springtime. Countless magazines, award shows and online previews are already making our wish lists increase and our bank balances decrease. But before you splurge on a new spring wardrobe and forget that your wages are meant to last more than a weekend, take a look at these top five spring trends for 2013:

1. Neon
Just when you thought they wouldn't come back into fashion, they have! This spring, neon will be popping up everywhere from jumpers to jumpsuits, and trenches to trainers. To embrace the neon trend without seeming like a 90s raver, opt for neon accessories. Clutch bags, watches and even bracelets are an understated way to incorporate neon into your wardrobe.

2. Stripes
Stripes have been going strong for some time now, so you probably already have a striped top or two in your wardrobe, which should save you a pretty penny. But if you can't hold back and want to invest in a new striped item this year, then perhaps it would be worth considering a monochrome striped dress. This way, you can kill two trends with one stone, by donning monochrome stripes. Look for Oscar de la Renta inspired dresses from the high street for a pretty, polished look.

3. Emerald
Make sure you're not green with envy this season by embracing emerald. Emerald has officially been named Pantone's colour of 2013 and had been described as a colour of "elegance and beauty." This can only mean that in a matter of weeks, there will be floods of emerald coloured clothing along the high street. Whether your budget is big or small, you're bound to find an emerald piece that's perfect for you.

4. Metallic Colours
A tricky trend to master, metallic colours are here to stay throughout the spring, and possibly even the summer, season. It's clear that designers are joining together when it comes to this trend, as metallic colours have been seen on both men's and women's catwalk from the likes of Burberry, Versace and Lavin. Those who want to make a statement will have a wealth of choice from all of the bright metallic colours. And for those who prefer a low-key look, there are softer and more muted metallic colours to pick from. It's a win-win for everyone.

5. Floral Print
Floral prints have always been a no-brainer for spring, and this year is no exception. But it is the way that floral print clothing has been worn down the catwalk that makes this year's floral print so interesting. Masculine shaped blazers are immediately softened by floral prints, and designers have also been experimenting with iridescent floral print fabrics to create an elegant feminine look.

The Hottest Trends for Spring/Summer 2013

 
Mercedes-Benz New York Fashion Week is the highlight of all American fashion designers' lives. It happens twice a year and fills their weeks with joy, excitement, and nervousness all at the same time. For the attending fashionistas, it fills their minds with daydreaming and envy as they watch the models walking down the runway donning the garb they hope to wear in the upcoming seasons. Thus far, many designers have landed hits and several trends have been spotted. Some of which were expected while some have been somewhat surprising. Here are the top trends from the week!

The first big trend that was spotted would be floral. Last year we saw the reemergence of this forgotten pattern in small forms, but this year it has completely taken off. But what is so different about the trend this year? The size. The prints are big and bold whereas last year they were minute. Some experts have even compared the oversized appearance to a pattern that would be found on their grandmother's couches! So, say goodbye to the tiny petals of yesterday and hello to the new, bold flowers of today!

Another hot trend in the pattern department is the stripe. This design was seen in several collections and took on a variety of appearances throughout the week. Tommy Hilfiger gave stripes a very modern look by coloring them and placing them onto suits for women. However, designers like Alexander Wang and DKNY took a different approach with the pattern. They included off-white tones into the color palate, placed them on racer-backs, and added sheer layers over them. No matter what form they may take, stripes are guaranteed to be a frontrunner this spring.

While heavy patterns are racing to the front, we must not forget the always present spring "trend" of all-white. Every year, designers give their rendition of this spring staple and somehow manage to capture our hearts with it all over again. Maybe it is the uber chic look that it possesses or the awakening of our senses from the dull darks that surround wintertime; either way, the all-white trend continues. Victoria Beckham hit a home run in her attempt to tackle this look. Inspired by menswear, she used masculine shapes then balanced them with just enough leg to give them a feminine touch. Breathtaking.

Another color that took the runway by storm this year was aqua. It adorned exquisite gowns in shimmering metallics at the Monique Lhullier and Diane Von Furstenberg shows and found its way onto the taffeta of mermaid skirts in Zac Posen's collection. Different variations of the color were present, but they were all undeniably ocean themed, which is perfect for the beach-laden vacation season.

Another seasonal staple that was seen in a big way this year was the skirt. Pencils, peplums, crinolines, and tiers all made their appearance on the runways. Zac Posen took an especially dramatic approach and gave an old Hollywood feel to the ones featured in his collection.

Sunday, May 19, 2013

Fashion Inspiration for 2013

 

Now is the time to start shopping for next season's trends. From Bermuda shorts to boxy tops and sportswear, spring style is all about casual chic. Forget the drabness of winter, and embrace the colors of next season, including bright blue, stunning red, and sea foam. Make this year's trends all your own.
Knee-length shorts are going to be a big hit next season. For inspiration, check out the Nike Golf Classic Rise Short (Zappos, $75). Pair with a box top (BCB Generation Pleated Sleeve Box Top, 6pm, $30) or a crop top (ASOS Crop Top with Polo Neck in Stripe, ASOS, $21.11). Pair Bermuda shorts with a blazer, since short suits are in. Sportswear separates, think Circuit Hoodie (Athleta, $84) and Revelation Pan (Athleta, $98), are no longer just for working out.

The style of the 60s is still very much alive. ModCloth is a great avenue for 60s-inspired apparel. Check out the Black Tie Optimal Dress ($139.99), the Demure So Chic Dress ($44.99), and the Presentation Day Dress ($49.99).

Look for clothing featuring animal print, stripes, oversized ruffles, and sheer panels. My One and Only Body Suit in Stripes (ModCloth, $24.99) or the ASOS Swing Playsuit with Sheer Panels (ASOS, $61.57) are prime examples of current trends. Wear a fun animal print blouse with black dress slacks at the office or a striped shirt with a long black skirt. You may just start a trend all your own.

The Intergalactic Trend is out of this world. From jewelry to skirts, intergalactic designs can give your everyday style renewed vigor. Pair the Topshop New Cosmic Print Tube Skirt (Nordstrom, $56) with a white blouse to create a workday ensemble sure to leave an impression.

Other trends to watch out for include exaggerated volume (baggy, oversized jackets, shirts, and dresses), Japanese Dress (think Geisha), Le Nouvelle Smoking (sexy menswear for women), and the 90s (grunge). Shop stores that stay up-to-date on all the latest fashion trends. ModCloth, ASOS, Macy's, Nordstrom, J.C. Penny, Kohl's, Piperlime, the Gap, Banana Republic, and Target are some of the best stores for fashionistas - and they offer fashions for far less than high-end retailers.

When following fashion trends, it's important to remember to apply trends that flatter your figure and style. Not every fashion trend is going to work for every woman. With that in mind, get shopping and get ready for next season

Cycle of Fashion Trend




It's a fashionista's worst experience, even worse than looking oversize buddy, more degrading than wearing the same dress in another party -- it's the fear of symbolizing looking yesteryear fashion trend model.
Sometimes, fashion trends is considered as fads, are disreputably erratic. The fashion industry players are always on the quest to bring up something "NEW" & "HOT".

What is Fashion Trend?
Trend is the lead in which something new evolving, mostly leaning, penchant and line of growth. Hence, fashion trend is the latest evolvement of the fashion industry.

What is Fashion Trend Really About?
Your closet can give the answer. If you don't want to look at it, well.well. this resembles that you are matching your steps with the latest fashion trends. What it's relation to fashion? People stick rigidly to the rules - okay, maybe not 'YOU'. You may be one of those who walk their own way and dress as they like. When it comes to the fashion industry, it's a continuously changing world. Even though some trends are considered as ludicrous and outdated, many other comebacks with innovative ideas.

Pace and Re-emergence of Latest Fashion Trends
Now its new millennium, but most of fashion things like the pegged pant legs, jelly bracelets, and finally the denim jeans, seem to be returning in trends again. It comes out that the latest fashion trends are simply have nothing new at all. Almost everything re-emerged in fashion trend. You can virtually find torn jeans in every clothing retail store.

Who decides What's 'Hot' and 'Not' in Fashion Trends
There is no existence of specific group who declares what is hot fashion trend or not. In fact, the fashion designers and consumers who buys-out the fashion merchandise make their judgment and throw several opinions out there and observe what is grabbed.

Basically, 'WE', the consumer decide which merchandise is hot by making our minds what to purchase and wear.

The Fashion Trend Cycle
First part of the cycle, where the trend is highly hunted immediately after seeing that great fashionable hat, dress or shoe on the runway, red carpet or music video. Next, comes the emulation phase, where everyone wants a piece of the trend. Only big shots, celebrities and fashion industry players have approach to latest fashion right off the runway, which yet not showed up in retail stores.

During second phase, this newbie will appear in news papers, fashion magazines, TV and internet. At last, the trend will be soaked in the market, commonly at bit lower cost.

In the second phase new merchandise is available in bit expensive designer collections. It is only the third phase, where the merchandise is available to the mass market at affordable cost for most buyers.

The major part of over all mass will purchase it somewhere between second and third phase.

Before two or three decades it might have taken a some rears to make it from runway to mass market, however, nowadays producers have put the fashion cycle into rapid speed. Now, a hot trend often makes it appearance in low cost or discount retail store in as little as a few days or months.

In & Out of Fashion Trend
Reasonably priced fashionable clothing is a double-edged sword that make possible to buy fashionable looks at real-life budgets, at the same time leads to abolish the trend rapidly. However, when the market is completely saturated with a same monotonous trend it loses its appeal.

So how we can assume that how long a fashion trend will last? Let us find out:
Generally, most fashion trends last nearly one year, but some trends, usually the acceptable, last much longer. It is considered that normally fashion trends re-emerge nearly every twenty years. Hence, the minis skirts of the 80s are back in trends again.

The key to assume that how long a trend will last depends on from when you bought the collection. If you bought when the knock-off or discounts are going at retail store, then the count for the trend last not more one or two seasons. Fashion industry normally dumps together two seasons together, Spring and Summer, Fall and Winter, which provides you about six months to wear before it seems looks outdated.

In fact it is not specified that how long a fashion trend will last, you can put money on the just fads such as jeans, Uggs, hats etc... It doesn't signify that you might not get fun in purchasing them. They are the evergreen items you would like to purchase any time.

Purchasing power can keep a trend on oxygen. In some cases people love particular trends so much they wouldn't let it die.

The safeguard against rapidly changing fashion trends is to have a clothing line stocked with more traditional looks: T-shirts, jeans, and black dresses.

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Saturday, May 18, 2013

Fashion Jobs and Fashion Career Advice


Picking one out of many fashion jobs generally is an overwhelming challenge. There are several different opportunities in the fashion industry that you might not be sure which one is best for you. With the high demand for fashion jobs, you need to be sure of what it is that you want to do so you can get started on pursuing your dream in this competitive industry. Below you will find descriptions for several fashion jobs and, subsequently, be one step closer to establishing your career in the fashion industry.

1. Fashion Designer
Thanks to shows like Project Runway, there are many people whose curiosity has been rose towards the fashion industry, exclusively, fashion design. A career as a fashion designer seems extravagant and rewarding but it takes a whole lot of work. A fashion designer must be well-informed of the latest trends (and sometimes even be ahead of them) and have the creativity to conceptualize new designs. A fashion designer creates sketches, whether by hand or with computer-aided design (CAD) software, of their designs and must be familiar with fabrics and materials in order to create samples that show what the final product would look like. As a fashion designer you can specialize in clothing design, footwear or accessories. Fashion jobs like that of a fashion designer are prolonged with grueling hours of intensive work and lots of traveling if you want to promote your designs. Fashion designers work under pressure to meet deadlines and make an impression on fashion buyers and other potential clients. As a fashion designer you would need not only talent and creativity but also thick skin and dedication.

2. Fashion Merchandising
Fashion jobs in merchandising can be very challenging. A fashion merchandiser must know what consumers really want, how to present it to them, what they want to pay for it and how to lure them to purchase. A fashion merchandiser is not just an expert in fashion but must also have strong business, financial and advertising skills. As a fashion designer you might find yourself creating budgets, tracking profits and losses, tracking inventory, developing marketing strategies and even putting together creative visual displays to draw in consumers. It's a career that entails many different roles but also has many opportunities to grow and advance in.

3. Fashion Buyer
Fashion buyers are among the most crucial people for brands and companies. They must have good communication skills, be aggressive, organized and driven. As a fashion buyer you work hand in hand with designers, merchandisers and other key people to select what pieces to present to consumers and ensure that best-sellers are continually available. Buyers must be mindful of both current and future trends so they can make the right choices of clothing, shoes, accessories, etc. to ensure high profits. Working with suppliers to negotiate prices suggests that a fashion buyer must have good interpersonal skills, be educated in market costs and also in consumer demands. Fashion buyers must be ready to work under pressure, travel and research and analyze in order to make practical decisions on what products to offer their target customer base.

4. Fashion Director
Fashion directors, also known as creative directors or fashion coordinators, are in charge of the image and look of a store, magazine or a fashion house. They are accountable for that first impression given when people look at ad campaigns, shoots and even fashion films. A fashion director must make sure that the models, photographers, location and concepts characterize the store, brand, or magazine in the best and most genuine way. One of the most well known creative directors in the industry is Grace Coddington who, alongside Anna Wintour and other industry professionals, are a part of American Vogue. In the documentary "The September Issue" we are able to see Coddington showing us her best work and the steps she takes to produce the magnificent spreads in Vogue. Now, don't think it will be a snap landing one of these fashion jobs. Be prepared for long hours of work, creative stumps, frequent traveling, crazy deadlines, and being willing to go back to the drawing board time and time again. Remember, as a fashion director you are responsible for the image of a brand; you produce something that the whole world will see. People will base their opinions on what you present to them. As one of the top fashion jobs in the industry, the pressure is on!
Fashion Jobs - The List Goes On.

5. Fashion Forecaster
Probably one of the highest ranking careers in the fashion industry, fashion forecasters do just that, forecast the future trends and styles. This is much more sophisticated than forecasting the weather. Not only does a fashion forecaster need to have in depth knowledge of fashion but he or she must also be creative and surely have the skills necessary to research and analyze potential trends, colors, fabrics and patterns. Fashion forecasters seek inspiration in everything from movies, music, even science and technology. Getting a position as a fashion forecaster is one of the most prestigious of all fashion jobs you could aspire to.

6. Fashion Stylist
A fashion stylist has the easy (or is it?) task of making someone look good. A stylist must be familiar with what colors, fabrics and styles work best to flatter someone's shape while also knowing ways to accessorize and finish the perfect outfit. Fashion stylists are responsible for picking the best pieces for photoshoots, events, etc. and putting them together for the final product. A stylist's reputation lies on how good the client looks and, in the case of ad campaigns, whether or not the stylist can communicate the image and vision of a product. Don't be surprised if, as a fashion stylist, you find yourself traveling for motivation or shopping for clothing, or even spending a day (or a few) revamping a client's closet. Finding fashion jobs for stylists can be as uncomplicated as working as a personal shopper or styling photo shoots for websites or local magazines or newspapers.

7. Fashion Photographer
It's not just about knowing just how to take a good picture. Fashion photographers basically have two fields to be good at: fashion and photography. The photography part consists of knowing what angles, lighting, etc. As far as the fashion, photographers really need to be experts in that as well. A fashion photographer should always know what the best trends are, top designers, top fashion events and any other heavy hitter aspects of the industry. Fashion jobs in this field can consist of taking pictures for model portfolios, ad campaigns, and fashion shows. Fashion photographers are responsible for producing a shot that requires excellent technical skills and extensive fashion knowledge. For example, when a fashion photographer goes to shoot at a fashion show he or she must know exactly when to snap the shot of that model wearing the flowing dress. The picture must showcase how the fabric moves and flows instead of displaying a dress that falls limp and drags on the floor. A fashion photographer works hand in hand with stylists, makeup artists and models to ensure that the final product is efficient in sending a visual message.

8. Fashion Editor
Fashion editors supervise the direction of a fashion publication, website and other media. They are in charge for editing a fashion writer's work, making suggestions, and researching the possibilities of future stories. Fashion writers must be aware of trends and classics to assure that coverage is provided for the target audience. A fashion editor works under the pressure of meeting deadlines, supervising writers, discovering features and fresh ideas all while staying current on the industry and scanning the levels of competition. Some of the qualities necessary for one of these fashion jobs are being organized, punctual, able to communicate verbally and have impeccable writing and journalistic skills. Being one of the most competitive fashion jobs in the industry, a fashion editor should be ready to put some hard work in and spend long nights brewing up excellent, creative content.

9. Fashion Writer
Being a fashion writer is not as easy as picking up a pen and paper (or laptop, tablet, etc.) but includes extensive amounts of research. Fashion writers must be current on their knowledge of fashion and creative when drumming up writing ideas. Of course, outstanding writing skills are a must and meeting deadlines are also fundamental in this career. Fashion writers can execute interviews, cover fashion events and supply reviews of products. You have a choice of working as a freelance writer, with television shows, websites, blogs, smaller publications like local magazines and newspapers or with major publications such as Vogue or Elle, among others. This is one of those fashion jobs where you can find many opportunities and can be fairly simple to get started.

10. Fashion PR (Fashion Public Relations)
Creating a good consumer opinion is of the utmost importance for this fashion job. Where advertising and marketing can create a consumer desire to purchase a certain fashion item, public relations handles the image in its relation to the public eye. Public opinion can gauge the success and longevity of a company. Out of all the fashion jobs mentioned, fashion pr is the piece that ties it all together.